EOS Lip Balm is one of the best-recognized lip care products in the industry. Since its beginnings in 2007, it has continually made waves in the beauty market, making women feel satisfied with their lip care products. These beautiful, uniquely shaped lip balms are a perfect addition to any makeup bag. They are functional and it can match any women’s style and flavor preference.
EOS Lip Balm’s success is attributed to a great depth of research and marketing. The founders of the company tried to look into the lip balm market to see which products are available. Some of the top brands included Chapstick, Blistex, and Burt’s Bees. Although these products are not questionable regards to their quality, they appear to be unisex in nature and none are particularly catering to women’s needs in this area.
As a result, the founders designed EOS, which appears to be uniquely feminine with various flavors and kinds to choose from. Great marketing tactics were also employed to make sure that the word is out about the lip care products. There were hundreds of celebrities, influencers, and the rest of the population that hailed EOS’ products since its release. Thankfully, the researchers and marketers found a unique selling point that made EOS stand out with a universal appeal.
About EOS Lip Balm
EOS, otherwise known as Evolution of Smooth, is a lip care company based in the United States. They offer unique products geared towards women in the lip care industry. They are best recognized for their circular shaped lip balm products that can be twisted to open. Their products come in exciting fruity flavors that most customers admire.
EOS offer high-quality lip care moisturization, with cruelty-free and vegan ingredients. They take pride in the quality of their products, being one of the most recognized brands in the lip care industry.
Find out more about EOS Lip Balm: https://www.crunchbase.com/organization/eos-evolution-of-smooth#section-overview